Makarena Velásquez

CEO and press director, Red Poncho

Makarena Velásquez, Director of the independent Chilean label Red Poncho, manager and press officer of various artists, having worked for 7 years with the country's music scene, under the conviction of supporting and giving rise to the new Chilean music, to achieve that artists reach new musical horizons.

Red Poncho

Santiago, Chile

Red Poncho was born in 2014 in Santiago de Chile, as an audiovisual producer in charge of making video clips and photographs for bands and artists. Soon in 2015, we opened up to the Chilean music market as an independent label, giving support to the country's musicians, offering everything necessary for the development of the artist, such as management, music distribution, press and booking. In this way, we constantly support new national and Latin American musicians, as well as references of music in our country, to reach more audiences and open up to the market. We stand united under our motto "made by musicians for musicians", this being the engine of our actions, thus supporting Chilean musical culture.